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Newsmaker Forum May 2008 Sponsors

The Women’s Health brand is created for the woman who sees being healthy – physically and emotionally – as her edge.  From the latest science-based facts to laugh-out-loud features, Women’s Health speaks to women exactly how they speak to each other – with a tone and look that’s smart, positive, energizing, provocative, fashionable, surprising and humorous.  This approach is distinctly and uniquely Women’s Health, resulting in one of the most successful magazine launches and vital brands today.

www.womenshealthmag.com

La parfum, le goût, le style . . . de vie.The scent, the taste, the style . . . of life.

Established in 1850 in Grasse, France– the birthplace of modern perfumery – Robertet remains one of the few family-owned businesses in the industry. Inspired by its heritage, Robertet embodies the philosophy ‘that life is defined by its sensory components’, especially that of taste and smell. Since it began, Robertet has become known for both its expertise and conviction in sourcing, extracting and the creative composition of high quality raw materials. With continued development of new extraction processes, Robertet’s values remain firmly anchored in producing natural materials and the striking original effects they bring to fragrances. Transforming the ordinary into the extraordinary, Robertet’s perfumers, flavorists and scientists work alongside each other to explore our natural world and create a vision of the future. The results? Exquisite, customized, superior-grade flavors and fragrances that continue to make us proud today.

www.robertet.com

ARCADE Marketing is widely recognized as the global leader in multi-sensory, olfactory and product sampling. With more than 100 years of innovation and service to the Fragrance, Beauty, and Consumer Package Goods industries ARCADE continues to offer excellence in sensory solutions. ARCADE offers twenty-seven patented or proprietary sampling technologies including: ScentStrip®, LiquaTouch®, DiscCover®, ScentSeal®, BeautiSeal®, BeautiTouch®, BeautiPak™, ShadeSeal®, and MagniScent; all proven to engage consumers, encourage product trial, boost brand recall, and increase sales.

www.arcadeinc.com

Wachovia's partnership with Cosmetic Executive Women is a reflection of our company's long-standing commitment to seeing women - our clients, our employees and women in the communities we serve - succeed in both their professional and personal lives.

As the Personal Care and Beauty sector continues to innovate, consolidate, and expand markets, the need grows for a knowledgeable, experienced financial partner with a thorough understanding of market trends. Wachovia's Corporate and Investment Bank is a proven leader in providing our Personal Care and Beauty clients with the products and support they need to grow their business, with services ranging from advisory services to capital markets solutions.

Changing business needs often times bring about changes in lifestyle, and Wachovia is equally adept at working with our clients to achieve their personal vision for the future. For nearly 200 years, Wachovia Wealth Management has helped successful individuals and families grow, preserve and transfer their wealth, with services ranging from financial planning and investment management to personal trust and philanthropic services, banking and credit.

www.wachovia.com/corp_inst/0,,,00.htmlorwww.wachovia.com/wealth

Marina Maher Communications (MMC) delivers enduring brand relationships for its clients through passionate execution of big ideas and extraordinary added value.  This award-winning communications agency excels at establishing an emotional connection between brands and their key audiences.  MMC serves clients in the beauty, lifestyle, health and wellness, and food and beverage areas.  MMC is known for its expertise in marketing to women and teens and for driving holistic programming that achieves business objectives.

www.mahercomm.com

WWD Beauty Biz delivers authoritative, in-depth coverage of the key issues impacting the global marketplace.  Edited for beauty industry insiders and influencers, WWD Beauty Biz is the definitive resource driving the business decisions for retail executives, the media, financial experts and Hollywood trendsetters.

www.wwd.com

Chrysallis, a management company of leading consumer-focused private equity firm Catterton Partners.  Chrysallis was established to help grow innovative brands in the health and beauty category, including Frédéric Fekkai & Co, LLC, and Niadyne, Inc., a company dedicated to the discovery and development of uniquely efficacious topical products including NIA 24 and Canyon Ranch Your Transformation.  Chrysallis is headquartered in New York, New York.

www.chysallis.com

  

WSL STRATEGIC RETAIL, retail strategists and shopping futurists, consults to global clients helping them develop strategies that bring shoppers to stores and buyers to brands.

We help clients understand everything they need to know about shoppers and their "shopping life" - then we help them apply that learning to build loyalty for their brands. 

Our proprietary How America Shops® research is the foundation of our shopper knowledge, and a recognized monitor of "shopping life."  We couple this for clients with our knowledge of global trending, exclusive access to retail decision makers and successful ideation techniques.   So, if you want to know where your shoppers are, where they are headed, and how to reach them, WSL STRATEGIC RETAIL can tell you. 

www.wslstrategicretail.com

24 Seven is the premier source for freelance and direct hire talent in Beauty.  We offer customized, high touch, consultative staffing solutions in creatively driven industries.  With offices in New York, Los Angeles, San Francisco, Orange County, Seattle and London, we are the global face of creative recruitment. 

24 Seven is nationally certified as a Women’s Business Enterprise from the Women’s Business Enterprise Council (www.wbenc.org) and the only company of its size, global reach and diversity of offerings whose entire infrastructure is completely dedicated to the beauty sector.  Every time you engage 24 Seven as your talent resource, you have the chance to infuse your team with fresh thinking, new abilities and a wealth of industry experience. 

For more information, please visit www.24seveninc.comor www.24seventalent.com.

Grey Group, a WPP company, ranks among the largest global communications companies. It has nearly 10,000 employees and a blue-chip client roster. Its total offer includes Grey, advertising and marketing across every touchpoint; G2, activation marketing; GHG, healthcare communications; MediaCom, media planning and buying; and GCI Group, public relations

www.grey.com

Convergence is a full service retail field organization providing a total solution program for category and department resets, servicing and brand representation to include Beauty Advisors. Convergence has achieved a high quality reputation for generating significant sales increases versus standard approaches in major retail channels including Drug, Mass, Grocery and Department Stores. 

Our Brand Ambassadors have specialized brand and retailer experience and training and provide product servicing, store personnel product training, and in-store consumer intercepts and selling services.

Convergence uniquely has designed an approach and proprietary technology that fully integrates retail activity including:  trained personnel, fulfillment/logistics of materials, live operator support center and the Convergence database that tracks department layouts, adjacencies, footages and fixture traits/versions along with store completions for a faster more fully complete solution.

Convergence operating resources include:

- National retail organization
- Logistics and Warehousing Center
- Production and Fulfillment Center
- Retail Support Center
- Sophisticated Db for managing merchandising materials including replacement and updates parts and graphics.

www.convergencemktg.com


 

To Become a Sponsor

Contact Lisa Klein 
Vice President, Development and Communications
212.685.5955, ext. 14
lklein@cew.org.


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