A bouncy soft, cushiony blush (available in 5 flattering shades) that melts seamlessly into cheeks for a soft focus effect that delivers a buildable flush of mistake-proof matte color. For the richest color payoff, use your fingertips to apply CHEEK FLUFF directly onto your skin. For a more diffused and airbrushed finish, use our BABY PAW BLUSH BRUSH to swipe CHEEK FLUFF lightly across the contours of your cheeks.