Go to great lengths while keeping it clean. Our vegan lengthening mascara works to elongate and nourish each lash for a beautifully dimensional look. Powered by nourishing ingredients like Jojoba oil and Rice bran, the plant-powered formula works to moisturize, soften, and lengthen your lashes while giving them a natural boost. Use the new bristled wand to coat lashes with even and maximum coverage for a one-swipe length effect that won’t smudge or transfer.