Féria Wild Ombré

This is the first time the ombré look will be achievable through at-home…

Root Cover Up

First powder-formula root touch-up (in 6 shades) to seamlessly cover gray and dark…

Olia

Oil powered, permanent, at-home hair color that visibly improves and restores hair with…

Illumina Color

New translucent permanent hair color that delivers sheer, luminous color & leaves hair…