AI-powered data analytics firm, Cherry Picks, has released their quarterly report ranking the top products and brands in demand across color, skin care, bath and body, and hair. The report notes that with less time spent leaving homes for events and work, customers are naturally gravitating away from color cosmetics towards skin care. There has also been a renewed interest in hair color, as well as more conscientious spending based on personal values and increased patronage of Black-owned businesses in support of the Black Lives Matter movement.