COSMOPROF WORLDWIDE BOLOGNA
Despite a 7% increase in visitor numbers to 207,238 and a sharp 21% uptick in international visitors, which represented 28% of traffic, making 2014 another record year for show organizer SoGeCos, the mood on the ground is lacking in dynamism. Perhaps due to the economic ambiance in Europe, exhibitors feel the show is slower than usual, and cite a lower quality of visitors. Exhibitor numbers rise 2.5% to 2,450.
BY Aubree Mercure | PUBLISHED June 27, 2014
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