Deb Henretta: P&G's Beauty Weapon
Anyone in beauty thinking Procter & Gamble has lost its beauty edge hasn't met Deb Henretta.
Deb, who was named P&G’s Group President Global Beauty in May, made her debut to the beauty press Wednesday morning at the company's annual Vision House media event, where she addressed hundreds of beauty editors on the top innovations planned for CoverGirl, Olay, Pantene and other brands in 2013. Top P&G executives attending the four-and-a-half hour event at Manhattan’s Apella included Esi Eggleston Bracey, Vice President and General Manager CoverGirl Cosmetics; Walter Geiger, VP GM North America Hair Care and Joe Acuri, Vice President NA Beauty Care. P&G’s Global Creative Design Director, Pat McGrath, was also on hand to discuss upcoming makeup trends and her collaboration on several new products.
BY Aubree Mercure | PUBLISHED October 12, 2012
This content is exclusively open to CEW Members
Join CEW for unlimited access to articles, industry reports, and more.
Benefits include:
- Invitations to members-only industry events
- Connect with 9,000+ industry contacts globally
- CEW Beauty News & proprietary trend reports
- Exclusive networking opportunities
Sign Up
Already a CEW Member? Log In
