With its mission of ‘joyful self care,’ Winky Lux has achieved more than $20 million in sales through retail partnerships, as well as direct to consumers via e-commerce and two brick-and-mortar stores in New York City and Nashville. The brand’s recent partnership with Target as well its ability to pivot during the pandemic boosted the company to profitability, according to a recent article from the CO— by U.S. Chamber of Commerce. Click here to read the full article.