Lancôme is taking a global approach to rejuvenating and repairing tired, wrinkle-ridden eyes. But we’re not talking about distribution. The new Lancôme Absolue Yeux Global Multi-Restorative Eye Concentrate tackles all the issues that surround the eyes, hence a global, comprehensive approach. “It smoothes, illuminates, and strengthens the skin in four key eye zones—the lower forehead, lower eyelid, upper cheekbone, and temples,” said Silvia Galfo, Senior Vice President of Marketing, Lancôme USA.

Lancôme Absolue Yeux Global Multi-Restorative Eye Concentrate is the latest addition to Lancôme’s prestige Absolue skincare collection. This potent eye serum is designed to help restore and improve the overall appearance of the delicate skin around the eyes to provide fresher, glowing eyes that look youthful and rejuvenated.

“The Lancôme Absolue skin care collection sets the highest standard for prestige skincare. The luxury collection focuses on providing the most indulgent, all-encompassing products that provide hydration, rejuvenating anti-aging benefits, and repairing of the skin’s texture and quality. At the heart of Absolue is Pro-Xylane, a patented anti-aging molecule which helps to visibly reduce the look of wrinkles while increasing elasticity,” explained Silvia. Pro-Xylane is derived from natural sugar found in beech and birch bark and extracted using Lancôme’s environmentally-friendly hydrogenesis process. “The compound is also combined with the most efficacious botanical extracts found by Lancôme’s research team such as anti-aging Linseed, Jasmine Flower, and youth-restoring Chorella extracts,” said Silvia.

This super serum has a light, silky texture that’s meant to be easily absorbed by the thin skin around the eyes, boosting hydration and imparting an immediate glow. With continued use, under eye wrinkles, fine lines and crow’s feet appear reduced and signs of fatigue aim to be diminished. Based on consumer education, 75% of women found their eyes looked more rested after four weeks of use.

Absolue Yeux Global Multi-Restorative Eye Concentrate retails for $125.