L’Oréal USA has made several changes to its leadership within its Strategic Committee. Marc Toulemonde has been promoted to Chief Digital & Marketing Officer, L’Oréal USA. And, Christina Fair has been named President, Active Cosmetics Division, North America. Both positions will be effective November 16, 2020.
Marc succeeds Gretchen Saegh who will be leaving the company to pursue entrepreneurial activities. Gretchen joined L’Oréal USA in 2012 and became Chief Marketing Officer in 2018.
Marc has been President of L’Oréal USA’s Active Cosmetics Division (ACD) since 2014. In that time, he has led the division to 5X growth, increasing the ecommerce share of business from 16 percent to 36 percent. He built a customer-centric organization with digital and data at the core of marketing, medical engagement and sales. All digital channels – eboutiques, eretailers and pure ecommerce players – strongly accelerated in sales growth under his leadership. Marc joined L’Oréal in 1995. He has held positions in the Luxe Division, the Consumer Products Division and Travel Retail for the Consumer Products Division.
Succeeding Marc is Christina Fair, who has been named President of the Active Cosmetics Division for North America, joining the L’Oréal USA Strategic Committee. Christina has led SkinCeuticals as General Manager since 2018, elevating it to the leading medical professional skin care brand in the U.S. Previously she served as Vice President of Global Marketing for SkinCeuticals DMI.
Christina began her career with L’Oréal USA in the Consumer Products Division in 2008. A new General Manager of SkinCeuticals will be announced at a later date.