I have over 3 decades of experience in Marketing/Public Relations/Fulfillment and Sales. I hold both a Bachelor and Master Degree in Fine Arts, with a concentration in Public Relations and Advertising. After getting my “feet wet” at NAPS (North American Precis Syndicate)—I eventually became their VP running their Food Division—I joined PRAids where I learned about the press release distribution business. In 1988, I joined PIMS New York Inc., at that time a start-up company, as VP of Sales. In 2005, I purchased the company. At PIMS, I’ve had the great fortune to grow and reinvent the company many times over the years. We are now replicating the supply chain model tailored toward marketing professionals.
PIMS is able to provide an encapsulated network to efficiently and effectively distribute products for a multitude of promotional purposes such as GWP, trade shows & events, blogger & media outreach and social sampling programs to name a few.
I am blessed to have 5 children – all boys – ranging in age from 27 to 13. To say they keep me young, or make me old, is an understatement.
Q&A with Mark
1. How did you get into beauty?
Years ago, we were in the press release distribution business. Deadlines and quality control were all important attributes to our product offering. Forging a reputation for never missing deadlines and always having the highest level of quality control, naturally drew us to the beauty- fashion and health sectors.
2. Why do you love indie beauty?
Amazingly, indie beauty products have a drive and a passion that is compelling and exciting. Love working in that space.
3. How can you help indie beauty brands?
We bring years of experience helping brands maximize their exposure with an extensive product offering geared to yielding great results.
4. If you could give indie beauty brands one piece of advice, what would it be?
Be aggressive and it doesn’t mean you need to spend a lot of money to do so!
5. What is the best piece of advice you’ve gotten?
Stay relevant and always find new and different ways to reinvent yourself.
6. Favorite motto or inspirational quote.
You are what your record says you are.
7. Must-read email, blog, publication?
ALL the news feeds you can absorb.