Kline & Co.’s recent report on the professional skin care market reveals that the medical care provider channel is poised for nice growth in the next five years. Beauty Insider sifted through the 174-page report, titled Professional Skin Care 2011: U.S. Market Analysis and Opportunities, to highlight the medical care channel. Here’s what we found:
• Manufacturer sales of professional skin care products to medical care providers grew 6.7% in 2011 over 2010, to $303.9 million. Over the past five years, sales from the medical care providers channel grew from 28.1% of industry share in 2006 to 35.3% of industry share in 2011. The U.S. market for professional skin care products reached $857.2 million in 2011, up by a modest 1.3% from $846.4 million in 2010.
• Obagi Medical Products leads the professional skin care market with 11.4% share, or sales of $97.8 million. Dermalogica is in second with 8.1% market share, followed by SkinCeuticals and SkinMedica with 7.7% and 5.5%, respectively.
• Sales in the medical care providers channel are forecast to grow at a CAGR of 7.2% and reach $428.3 million by 2016.
• Increasingly concerned over drug reimbursement, more physicians dispense skin care products to increase their revenue. The number of dispensing physicians reaches 19,682 in 2011, up 7.9% from 18,233 in 2010. Dispensing physicians also pay more attention to esthetic skin care products and add new services and procedures to attract customers.