Clean beauty brand Saie Beauty is launching Saie Vintage: a new, sustainable approach to brand apparel and merch. Saie itself launched two years ago right before the pandemic, and is making its first foray into the sustainable clothing space. The brand hosted its first New York City editor event at the Bowery Hotel to toast the new launch, where editors could get a Saie makeover and check out the vintage wares, including pre-loved oversized jean jackets embroidered with “Saie” and slip dresses dyed in variations of the brand’s signature violet shade.

“With sustainability always at the forefront of Saie’s mission, we’re launching Saie Vintage—our way of reducing existing waste by reusing quality clothing, and still have exciting merch for our community,” said Saie Beauty founder and CEO Laney Crowell. “Think of it as the anti-merch merch drop. Instead of producing brand new cookie-cutter clothing (which is essentially fast fashion), we’ve asked incredible vintage curators to select one-of-a-kind pieces,” she explains.

Saie Vintage is a brand merch launch that is the first of its kind. Saie’s commitment to the environment is front and center of all decisions made for the brand—from its sustainable packaging to using cotton ball packages instead of wasteful bubble wrap to protect products in transit. In a landscape of beauty brands creating new sweatshirts, water bottles and duffle bags to promote their respective brands, Saie wanted to create sustainable alternatives to give its dedicated beauty community ways to show support without participating in the production of wasteful fast fashion.

Launching today, October 5, Saie will feature a rotating lineup of vintage vendors who will curate pieces for its platform on saiehello.com/blogs/saie-vintage. From the landing page, consumers will be directed to the vendor’s sites where they will have the opportunity to purchase the X Saie collaboration pieces before they are gone.

The first Saie Vintage drop features one-of-a-kind pieces from three sustainable and female-founded businesses. For Saie Vintage’s first collection, vintage vendors Eveliina Vintage, Kiko’s Kloset and Large Lemonade curated their own Saie exclusive collection of preloved pieces.

  • Eveliina Vintage is best known for its hand-dyed slip dresses that are feminine and romantic yet perfect for everyday wear. With a storefront in Miami, Eveliina Vintage was founded by Eeva Musacchia and is run by her and her twin daughters.
  • Kiko’s Kloset is the product of Kayla Dickie, who loves to dance in and tell the stories behind her favorite vintage pieces. In her California-based online shop Kayla sells funky moveable pieces with swoon-worthy prints and retro designs.
  • Large Lemonade is Los Angeles-based and the brand creates wearable art pieces using an antique analog chain stitch machine. Founder Brooke Jaramillo embroiders designs that elevate and give new life to vintage denim.