Skipped Cosmoprof? The Trends You Missed…
Cosmoprof North America rang in its 10th anniversary in Las Vegas this past weekend, with more than 25,000 distributors, manufacturers and spa and salon owners passing through the Mandalay Bay Convention Center July 22-July 24. The professional beauty show, featuring the latest in spa and salon products, drew 856 exhibitors, 9% more than last year, “with a much more prominent attendee list from outside the U.S.,” said the show’s marketing director, Daniela Ciocan. Key trends seen at Cosmoprof include a zillion different nail offerings—from textured nail formulas to mood changing shades to at-home gel options—as well as DIY smart phone skin analysis technology and next generation hair smoothing treatments, minus the formaldehyde.
BY Aubree Mercure | PUBLISHED July 27, 2012
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