Three top-selling beauty brands now have a new parent company.

Laura Geller, Julep and Clark’s Botanicals have been acquired Glansaol, a one-year-old prestige beauty and personal care company founded by beauty industry veteran, Alan T. Ennis and global private equity firm, Warburg Pincus. The trio of brands were selected for their inspirational founders, high quality products and unique position within the marketplace.

“Each of the three brands we are acquiring plays a specific and important role in our portfolio and will retain their individual brand autonomy and culture,” said Alan, who holds the title of President and CEO, Glansaol. “I believe that our unique long-term view of building the next great beauty company, is appealing to both brand owners and the capital markets.”

As the brands retain their uniqueness, the Glansaol team will focus on vision, innovation, product development, creative, as well as retail and merchandising execution. Additionally, the company will work to accelerate revenue growth and realize cost reduction opportunities.

“We are excited to support the acquisition of these three strong and growing brands with diversified demographics, and believe they will benefit from enhanced scale, marketing and distribution capabilities as part of the Glansaol platform,” said Annette Rodriguez, Managing Director, Warburg Pincus. “Alan, along with Martine Williamson, Glansaol Chief Marketing Officer, bring invaluable insights into beauty and personal care, and we see meaningful opportunities for growth and expansion. We look forward to investing behind Glansaol as it makes additional acquisitions of complementary brands over time.”

Brands eyed for acquisition will need to fulfill a clear mission and occupy a distinct segment of the market.

“Our objective is to build Glansaol into a world-class, global beauty and personal care company by acquiring, integrating, and growing a portfolio of premium, complementary brands, managed by a team of seasoned executives,” said Alan.

The acquisition of Laura Geller is complete, with Julep and Clark’s Botanicals expected to close shortly. Terms were not disclosed.