FabFitFun, the LA-based lifestyle membership for women, has expanded to the United Kingdom. Founded in 2010 by Katie Rosen Kitchens, FabFitFun’s mission is to inspire women to lead happier, healthier lives through product and brand discovery. Its flagship product, the FabFitFun Box, delivers a curated collection of full-size products across beauty, fashion, wellness, fitness, home, technology and beyond – to more than a million members each season.

Starting at under £50 each season, or approximately $65 at current exchange rates, FabFitFun members will receive between eight and 10 products, valued at more than $190 from premium and emerging brands. FabFitFun members are able to customize their box from a curated number of products, ensuring it is truly bespoke to them.

“We’ve spent the last 10 years building FabFitFun into one of the most beloved multi-platform wellness brands in the U.S. and Canada,” said Katie Rosen Kitchens. “Our members tell us almost daily about the positive impact FabFitFun has on their lives and we want to bring this experience to as many people in as many places as possible. As we continue to grow our international footprint we are thrilled to introduce the FabFitFun lifestyle to the UK.”

In addition to the boxes, FabFitFun members receive access to year-round perks including:  FabFitFunTV, a streaming video service that includes on-demand videos covering a variety of lifestyle topics; FabFitFun online community, a members-only social network; daily lifestyle content delivered across a variety of platforms (newsletter, in-box magazine; social media, etc.) and exclusive sales and shopping experiences.