Tribe Dynamics provides an inside look at the best performing make up brands on social in February, based on influencer traction. The top three performing brands include Anastasia Beverly Hills, MAC and Tarte. Tribe also spotlights the social media strategies behind Benefit and Tarte, and dives into how makeup artist Manny Mua sold out of his newly-launched eyeshadow palette in 20 minutes with a video that garnered 438.5K views.


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