Expert Column: Irene Reiss, President, NY Laser Outlet
Here, Irene talks about the value in strategic alliances with partners, the latest laser trends and the power of social media.
5 Tips for Women Starting in Beauty Communications
Marina Maher, CEO and Founder of Marina Maher Communications (MMC), has blazed the trail for successful women in the beauty communications world. Here, Marina’s words of wisdom on how to best navigate the industry.
The Peach & Lily K-Beauty Playbook: 3 Tips to Identify Successful Innovations
Here, Alicia Yoon, Founder, Peach & Lily, shares three key pillars the e-retailer keeps in mind while navigating beauty innovations.
The Indie Beauty Speedway: How Accelerator Programs Propel Startups
Here, Deanna Utroske, a globally sought-after speaker and industry commentator, maps out a number of brand accelerators that exist to serve entrepreneurs and help engineer brands to compete in this new, dynamic marketplace.
Expert Column: NPD’s 2018 Beauty Outlook
Larissa Jensen, NPD’s beauty industry analyst, examines what will drive success for beauty brands and retailers in 2018.
ModiFace Creates AI Hair Color Breakthrough
Artificial Intelligence (AI) is on the verge of rapidly disrupting many industries, and may have its biggest impact on the beauty industry. In this expert column, ModiFace shares the latest breakthroughs that will have a profound effect on = the industry.
Beauty E-Commerce Boosted by Eye Tracking
Smashbox Cosmetics and ModiFace recently partnered to test a novel eye tracking technology within a mobile augmented reality app.
Every User is an Influencer
ModiFace, a leader in augmented reality, is empowering many brands to share and explore beauty products on a more personal level with their Augmented Reality and live-casting technologies.
Reality + Augmented Reality
Here, Parham Aarabi, Founder and CEO of ModiFace, who is a Professor of Computer Engineering at the University of Toronto and an author on over 150 scientific publications, discusses the innovation of Light Field Rendering.
Digital Beauty Evolution: How Millennials Purchase Makeup in the Digital Age
Vincent Hsu, Director of Business Development, Perfect365, shares the latest on rapidly growing advancements in digital beauty.
Expert Column: Glow Recipe Examines the Emerging K-Beauty Trend ‘Skintertainment’
Glow Recipe brings the latest K-Beauty skin care trends to life in 60-second videos that are to cleansers what Buzzfeed videos are to food.
Expert Column: Influencer Investment Top Priority for Marketers
Tribe Dynamic’s Conor Begley discusses the current trend of influencer investment relative to a brand’s online and in-store success.
