Beauty’s New Bosses Explain How They’re Pioneering the Business
From Hollywood to mass retail, these four women are rewriting the business of influence, rooted in science, wellness, longevity, and trust.
Five Minutes with Mary Van Praag, Global CEO, Milani Cosmetics
With three decades of global omnichannel experience, Mary van Praag knows how to transform companies. Her resume includes roles at firms including Revlon, Johnson & Johnson, Perricone MD, and Coty Inc. Since joining Milani Cosmetics in 2020, she’s energized the 23-year-old brand, boosting sales more than 50% to $200 million-plus. Here, van Praag talks about how she’s fusing Milani’s core products with innovative launches to be “the newest legacy brand” in the mass business.
Beauty’s Top Headlines: August 6, 2024
Circana: Prestige Beauty Sales Up 8% in 1H 2024, Cosmoprof Las Vegas 2024, E.l.f. Takes Plunge With Anastasia Pagonis, Humble Growth Invests In Salt & Stone, L’Oréal Acquires 10% Stake In Galderma, CK One Essence Drops
July 2024 Product Watch
While summer heat is melting away our fantasy of a cool summer, the beauty aisle is giving us a refreshing cadre of skin care to revitalize our complexion and fragrances that transport us to Portofino and Nantucket. Here, this month’s first-class launches — no airfare required.
The Beauty Industry Celebrates L’Oréal USA’s David Greenberg at Exclusive CEW Event
Walmart’s Creighton Kiper Brings His Talents to Home
Kiper built a reputation for bold moves to court more shoppers into Walmart’s Beauty aisles. Can he do the same for the Home category?
Circana Notes Splurge and Save Trend in Fragrance
Consumers are trading up to pricier fragrance products and simultaneously spending more on lower-priced alternatives.
E.l.f. Beauty Opens First European Office in London
E.l.f. Cosmetics currently ranks as the sixth best-selling makeup brand in U.K.
Maesa Presents 2024 Inaugural Incubator Graduating Class
Launched in July 2023, the #MaesaMagicIncubator program was designed to bridge the entrepreneurial access gap, empowering early-stage beauty and wellness entrepreneurs from under-served communities.
Circana: Growth Streak Continues for U.S. Beauty in 2023
U.S. prestige beauty dollar sales grew by 14%, year over year, while mass market beauty sales experienced a dollar increase of 6% for the same time period.
Cetaphil Adopts Savvy Social Plan to Build Brand Awareness
Cetaphil is launching a first-of-its-kind global skin care immersion campaign that will put the brand’s formulas to the ultimate stress test during NYFW.