BEGIN:VCALENDAR VERSION:2.0 PRODID:-//CEW - ECPv6.17.4//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:CEW X-ORIGINAL-URL:https://cew.org X-WR-CALDESC:Events for CEW REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20250309T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20251102T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20260308T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20261101T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20270314T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20271107T060000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20261001T130000 DTEND;TZID=America/New_York:20261001T143000 DTSTAMP:20261001T191749Z CREATED:20260519T143923Z LAST-MODIFIED:20261001T191749Z UID:163309-1790859600-1790865000@cew.org SUMMARY:2026 Global Trend Report: First Half Insights. Plan Q4. Win Holiday. DESCRIPTION:Exclusive first half of the year US and global beauty results\, market updates\, evolving trends\, and a Holiday Outlook incorporating retailer and consumer insights to guide Q4 planning. \n\n\n\n\n\n\n \n\n \n Part 1 (Virtual): First Half of the Year Pulse & Holiday Insights September 23rd from 1:00 – 3:00 PM EDT: 2 Hour Virtual Event \nRecording Available upon purchase of Ticket for remaining In-Person or Virtual event. Contact janderson@cew.org for access. \nThe U.S. Consumer & the Wellness Economy \n\nDrawing on BCG‘s latest consumer research\, this presentation explores the resiliency of U.S. consumers and their increasingly intentional approach to spending\, and how this directly correlates to the rise of the wellness economy and its impact on consumer behavior — including the growing influence of GLP-1s\, longevity\, and AI-enabled personalization.\n\n  \nWhere Growth\, Innovation\, & Consumer Demand Converge \n\nAs one of the financial community’s most respected beauty and retail analysts\, TD Cowen‘s Oliver Chen unpacks what forces will define beauty’s next 12 months. He covers the macro trends transforming the category\, the competitive landscape through the lens of investment\, retail\, and consumer behavior\, and the headwinds and tailwinds facing beauty’s biggest players: Ulta Beauty\, The Estée Lauder Companies\, and e.l.f. Beauty.\n\n  \nThe Validation Stage: Where Reviews\, Comments\, and Creator Content Decide the Sale \n\nBuilding on Iced Media’s 2026 predictions from earlier this year\, this session will examine what the first half of the year revealed\, the platform and consumer shifts shaping what comes next\, and how brands can prepare for Holiday by strengthening their visibility\, credibility\, and shoppability across social\, generative search\, and emerging agentic commerce experiences.\n\n  \nThe Power of Gen Alpha \n\n NielsenIQ unveils exclusive research curated for CEW that challenges a major industry assumption: despite the buzz around prestige\, Gen Alpha’s purchasing behavior remains firmly rooted in mass brands and value-driven retailers. For this emerging consumer\, affordability and accessibility still outweigh aspiration—an especially important insight heading into holiday.\n\n  \nBeauty 2026: 1H First Look & What’s to Come \n\nFor the first time\, Circana is pulling back the curtain on never-before-seen market intelligence spanning skin care\, makeup\, fragrance\, and hair — revealing both the enduring strengths and shifting undercurrents of the beauty category. What makes this data set truly exclusive are the surprises no one saw coming\, i.e.\, e-commerce gaining importance in skin care. Looking to Holiday 2026\, this never-before-seen intelligence points to the breakout category of the season.\n\n \n\n \n \n \n\n\n\n\n\n \n Speakers\n \n \n \n \n \n \n \n \n \n \n Raphaël Blanchin\n Boston Consulting Group \n \n \n \n \n \n \n \n \n Ashley Banks\n Iced Media \n \n \n \n \n \n \n \n \n Emily Rose Campbell\n Iced Media \n \n \n \n \n \n \n \n \n Oliver Chen\n TD Securities (USA) \n \n \n \n \n \n \n \n \n Leslie Ann Hall\n Iced Media \n \n \n \n \n \n \n \n \n Larissa Jensen\n Circana \n \n \n \n \n \n \n \n \n Jeff Lindquist\n Boston Consulting Group \n \n \n \n \n \n \n \n \n Anna Mayo\n NielsenIQ \n \n \n \n \n \n \n \n \n Julianne Pruett\n Symrise \n \n \n \n \n \n\n\n\n\n \n\n \n Part 2 (On-site at Meta\, NYC): Cracking the Discovery Code September 30th from 8:30 – 10:30 AM EDT\, Meta Farley Building\, NYC \nThe Future of Brand Discovery: Building Visibility in an AI-Powered\, Creator-Led World \n\nKristen Wiley explores the new discovery flywheel\, why creator content is becoming a critical signal of trust and authority\, and how beauty leaders can build a discovery strategy that drives visibility across social\, AI\, and traditional search —long after a campaign ends.\n\n\nPanel Discussion: How Beauty Gets Found\, Trusted\, & Bought \n\nExperts discuss how the new discovery flywheel works across the consumer\, creator\, and brand journey.\n\n \n\n \n \n \n\n\n\n\n\n \n Speakers\n \n \n \n \n \n \n \n \n \n \n Riccardo Scott di Uccio\n Meta \n \n \n \n \n \n \n \n \n Jill Shah\n Estée Lauder Companies \n \n \n \n \n \n \n \n \n Jenny Streets\n Meta \n \n \n \n \n \n \n \n \n Kristen Wiley\n Statusphere \n \n \n \n \n \n\n\n\n\n \n\n \n Part 3 (Deep Dive\, Virtual): Gen Alpha Is Already Shopping. Is Your Brand Ready? October 1st from 1:00 – 2:30 PM EDT: 1.5 Hour Virtual Event \nThe Future is Here: How Generation Alpha is Rewriting the Rules of Consumer Behavior \n\nDrawing from Symrise’s proprietary research platform\, Symrise’s proprietary SYMALPHA™ Think Tank\, Symrise will share exclusive insights into how Generation Alpha approaches self-expression\, personal care rituals\, family influence\, and product discovery. Attendees will explore the emerging behaviors\, values\, and expectations defining this generation and learn how brands can adapt to remain relevant in a rapidly evolving consumer landscape.\n\n  \nThe Next Beauty Battleground: Winning Gen Alpha \n\nNew research from Ulta Beauty and NielsenIQ reveals how Gen Alpha really discovers and shops for beauty—and some of the findings may surprise you. Learn about their relationship with AI\, trust\, product discovery\, and spending\, and how beauty’s most influential retailer is engaging this emerging generation.\n\n \n\n \n \n \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n \n Speakers\n \n \n \n \n \n \n \n \n \n \n Jennifer Clancy\n Symrise \n \n \n \n \n \n \n \n \n Jacqueline Flam\n NielsenIQ \n \n \n \n \n \n \n \n \n Kelly Mahoney\n Ulta Beauty \n \n \n \n \n \n\n\n\n\n\n\n \n Event Sponsors\n \n \n\n \n \n \n \n \n \n \n \n \n (opens in a new tab)\n \n \n \n \n (opens in a new tab)\n \n \n \n \n (opens in a new tab)\n \n \n \n \n (opens in a new tab)\n \n \n \n \n (opens in a new tab) URL:https://cew.org/event/2026-global-trend-report-2/ LOCATION:Hybrid Event CATEGORIES:Events ATTACH;FMTTYPE=image/png:https://cew.org/wp-content/uploads/2026/05/GTR_Logo_2026_NEW_16_9.png END:VEVENT END:VCALENDAR