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Hear from J.  Michael Evans, President, Alibaba Group, on how Alibaba’s industry presence has established the company beyond the scope of retailer to virtual marketplace. In this new paradigm, we will hear insights on how beauty brands can sell successfully in China and in what ways overseas strategy may shift for established multi-national companies to independent brands. You will also learn what emerging digital technologies and beauty trends are happening overseas that are expected to influence the U.S. market.