2026 Beauty Awards Product Submissions

Revlon ColorSilk™ is newly upgraded with Bond Repair Complex and Vegan Keratin Fillers to help repair hair from the inside out, leaving it stronger, healthier, and visibly transformed. The formula delivers up to 98% less breakage, up to 94% silkier texture, and 9X more shine compared to uncolored hair. It remains ammonia-free, offers 100% gray coverage, and provides up to eight weeks of vibrant, salon-quality color in a no-drip gel that works across all hair types and textures.

Discover Feria's 4 fiery NEW shades: Chocolate Glaze (515), Spiced Copper (54), Caramel Glow (53), and Hot Chili (560). Serve your stunning look with custom-blended colors, crafted with 4 vibrant tones. Feria by L'Oreal Paris gives you multi-faceted, striking color vibrancy in 25 minutes. Feria delivers dramatic color transformation for dark hair. Feria provides color that doesn’t surrender – lasting week after week. Every shade includes a vitamin-infused shine serum and a Bonding Care Complex Conditioner that reinforces weak hair bonds for up to 40% stronger hair.

Whether natural or color-treated, every blonde knows how hair color can yellow. Counteract unwanted brassy tones on the daily with milk_shake icy blond toning spray. This formula has a special black pigment that neutralizes warm tones & enhances ashy, cool colors. Each spritz tones, smooths, and hydrates hair, leaving behind a refreshing fruity scent.

Clairol Nice’n Easy10 is a high-speed, natural-looking at-home hair color that delivers radiant, true-to-you results in just 10 minutes. Launching in early 2026, it builds on Clairol’s DIY color legacy, offering a faster solution without compromising care. Powered by Ammonium Carbonate Technology, it develops efficiently for balanced, dimensional color from root to tip, up to three times faster than the original Nice’n Easy. The shorter processing time preserves shine and softness while providing 100% gray coverage. Each kit includes a 135ml formula, dual applicators, a specially designed PerfectColor Comb for seamless application, and ColorSeal Intensive Conditioner for silky, renewed hair.

Garnier Nutrisse 0% Ammonia Glossy Curl Color is designed specifically for curls of every texture and type, including wavy, curly, and coily hair. Its liquid, ammonia-free gel formula easily saturates each strand for 5X less breakage* and 11X more moisture, while golden and iridescent reflects enhance the natural dimension of curls. The curl-first system finishes with a curl-enhancing oil gloss leave-in shot that leaves hair looking healthy, bouncy, and 3X shinier than unwashed hair**, while delivering 100% undetectable gray coverage and protecting curl integrity. Formulated with avocado, olive, shea, argan, and coconut oils plus Vitamin E, the vegan and cruelty-free formula is available in 60+ curl-designed shades.

No Gray Quick 4-in-1 Root Touch Up™ Powder is your fast fix for flawless hair. This multi-tasking cover-up instantly conceals gray roots, adds volume, fills thinning hairlines, and absorbs oil like a dry shampoo with a mess-free pump applicator. The lightweight, temporary formula blends seamlessly without clumping or residue. Infused with the No Gray YouthRenew™ Blend of aloe vera, soy protein, and rosemary extract, it nourishes while providing sweat-proof, oil-resistant coverage that lasts until your next shampoo. Perfect for touch-ups between salon visits, styling on the go, or creating fuller-looking, natural results in seconds. Suitable for all hair types, this vegan, travel-friendly powder delivers salon-quality results anytime.

The Gray Escape Hair + Brow Mascara is your effortless, on-the-go, fast-fix hair mascara for gray hair. The quick-cover root touch-up features a unique precision brush for targeted coverage, while the quick-drying formula blends seamlessly into hair. Also ideal for brows, this multi-tasking root cover-up keeps grays covered and brows effortlessly perfected. Toss it in your bag for easy gray coverage touch-ups anytime, anywhere.

Launching March 12, K18’s TripleBright™ Oxidation Defense Purple Shampoo redefines blonde care with the first triple-dimension protection that goes beyond basic tone correction. Designed for blondes who want brighter, longer-lasting color, it works in three steps from the first wash: remove, neutralize, defend. The formula lifts away metals and minerals that build up in hair and quietly dull color. An optimized violet pigment system precisely neutralizes brassiness, while antioxidant actives help defend against ongoing oxidation. Together, these actions restore clarity and maintain true tone. The non-staining foam format allows precise, easy application and rinses clean with water, solving common issues.

A velvety espresso brown that frames the face beautifully and adds multi-dimensional shine. This everyday essential delivers natural warmth, even coverage, and polished results in just minutes.

Available Shades:

1.0 Black – Deep, bold black with high-gloss intensity

5.0 Light Brown – Soft, natural chestnut with subtle brightness

6.0 Dark Blonde – Golden blonde tones with radiant warmth

Clairol Pro Fixer is a salon-inspired hair color remover that gives at-home colorists a clean slate in just one simple step, quickly removing both permanent and non-permanent color without the harshness typically associated with color removers.
The Pro Fixer can be used on its own to reset, correct mistakes, or prep hair for a new shade, or as the “reset” step in Clairol Color Pro – Clairol’s first-ever, salon-inspired three-step system designed to prime, reset, and perfect hair for more polished, professional-looking results at home.
Used alongside Pro Primer and Pro Shiner or on its own, Pro Fixer helps deliver greater control, confidence, and a more elevated DIY coloring experience.

Wash away gray with No Gray Quick Color Shampoo! Whether covering a little or a lot of grays, this permanent hair color shampoo delivers natural-looking results in as little as 5 minutes. The dual-chamber pump keeps color and developer fresh until use, providing salon-quality gray coverage with the Hyaluronic Acid YouthRenew™ Bond Complex. Enriched with aloe vera, rosemary extract, soy protein, and hyaluronic acid to help make hair look stronger, hydrated and smooth, while soothing the scalp. Vegan, cruelty-free, and fade-resistant, it leaves hair soft and 2x shinier. One bottle gives 5x the uses of traditional box dye for roots, ends, or full coverage. Perfect for fast, easy, mess-free gray coverage at home. Shades: Black and Dark Brown

Root Melt Color is the first-of-its-kind professional color system engineered specifically for hair extensions. Formulated without ammonia or MEA, the system allows stylists to seamlessly blend a client’s natural hair with installed extensions while helping preserve the integrity and longevity of extension hair.

Each Root Melt shade is formulated with fine-tuned alkalinity designed to allow precise color penetration at and just beneath the cuticle layer, creating soft transitions, seamless blends, and long-lasting vibrancy. Infused with avocado and jojoba oils, the formulas condition as they deposit color, helping hair remain hydrated, shiny, and protected while supporting the longevity of extension installs.