The Chinese beauty market is the second largest in the world behind the US, and it is growing at a rapid rate—fueled by e-commerce and social and digital technologies. Together with Coresight Research, CEW highlights China’s spectacular retail model in beauty in our quarterly Coresight x CEW Beauty Insights: “Spectacular Retail Drives Beauty Growth In China” which blends engaging strategies with technologies and optimizes digital marketing and shopping formats with an AI-enabled supply chain. Our joint beauty insight report highlight five innovative examples of spectacular retail strategies that are helping beauty brands to successfully emerge from the COVID-19 pandemic. The report also discuss the potential of these strategies to support the growth of the US beauty market.