Kory Marchisotto

CMO; President

e.l.f. Beauty and Keys Soulcare

The personification of e.l.f.’s renegade spirit, Kory’s fearless approach to marketing has helped fuel the company’s 16 consecutive quarters of net sales growth, grow e.l.f. Cosmetic’s to become the #4 largest mass cosmetics brand nationally, and secure the brand’s spot as Gen-Z’s #1 favorite beauty brand. Since joining e.l.f. Beauty in 2019, Kory has not only led the resurgence of e.l.f. Cosmetics but also strategically expanded the company’s portfolio to include e.l.f. SKIN, clean beauty pioneer Well People and the groundbreaking lifestyle beauty brand Keys Soulcare, created with Alicia Keys. Kory has been recognized as one of the Most Impactful Marketers in Beauty and Fashion, one of the Most Innovative CMOs in the World, a Brand Genius and one of the Most Inspiring Women Leaders of 2023. Through her record- and beauty-boundary breaking results, Kory continues to show the world that anything is e.l.f.ing possible🚀.

A bold disruptor with a kind heart who has been building brands for decades, Kory started her career at LVMH and Puig, before spending 18 years at Shiseido as an executive leader transforming many of their prestige brands across multiple divisions within the group.