In the few years since Vanessa Goddevrind joined 111SKIN, the luxury skin care brand has successfully expanded its presence in a competitive market. Now, as CEO, she discusses the strategies driving growth, her commitment to consumer education, and how a blend of science and sensory experience sets the brand apart. Most recently, the brand took on financial investment from SKKY Partners. The brand's co-founders retain majority ownership and continue to lead the company, along with Goddevrind and the rest of the 111SKIN management team. With SKKY Partners’ support, the brand looks to strengthen its direct-to-consumer business while expanding the customer base in key markets, including North America and Asia.
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