The Future of Beauty: The Brands and Strategies Turning AI Innovation into Real Business Impact

AI is transforming the beauty industry, reshaping how brands connect with consumers, deliver personalized experiences, and drive business growth. But how can beauty leaders move beyond experimentation to successfully implement AI strategies that deliver meaningful results?

Join Elana Drell Szyfer, President of CEW, and Wayne Liu, President and Chief Growth & Marketing Officer of Perfect Corp., for an engaging fireside chat exploring the technologies and trends shaping the future of beauty.

Featuring highlights from Perfect Corp.’s 8th Global Beauty & Fashion Tech Forum hosted at the Fashion Institute of Technology, the conversation will revisit key insights shared by industry leaders across beauty, retail, technology, and entrepreneurship. Through clips from the event’s expert panel discussions, Elana and Wayne will explore how AI is transforming the consumer journey, unlocking new opportunities to drive brand loyalty, personalization and conversion. 

Attendees will gain practical insights into how to cut through the AI hype, identify the technologies and applications that deliver the greatest value, and implement effective AI strategies that enhance customer experiences, drive business growth, and generate measurable ROI.