Mary Van Praag CEO Milani Five Minutes
Photo of Mary Van Praag

Five Minutes with Mary Van Praag, Global CEO, Milani Cosmetics

With three decades of global omnichannel experience, Mary van Praag knows how to transform companies. Her resume includes roles at firms including Revlon, Johnson & Johnson, Perricone MD, and Coty Inc. Since joining Milani Cosmetics in 2020, she’s energized the 23-year-old brand, boosting sales more than 50% to $200 million-plus. Here, van Praag talks about how she's fusing Milani’s core products with innovative launches to be "the newest legacy brand" in the mass business.

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