January 12 2026 Top Headlines
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Beauty’s Top Headlines: January 12, 2026

Macy’s Targets Another 14 Stores For Closure; Exiled Female Activists Dare To Dream Of New Era; E.L.F., Revlon, and Bath & Body Works Suing the Trump Administration Over Tariffs

From shuttered department stores to surging protest movements and rising consumer costs, the forces reshaping daily life are unfolding across boardrooms, streets, and courtrooms alike — each signaling a moment of reckoning in how power, profit, and people collide.

In the retail world, that reckoning is playing out in real estate and balance sheets, as legacy brands rethink their footprints to survive a rapidly changing marketplace. Macy’s is in the process of closing 14 stores this year, part of the downsizing plan announced two years ago that is key to the turnaround led by Macy’s Inc. CEO Tony Spring. The ongoing review of the store fleet entails “careful decisions about where and how we invest, including closing underproductive stores and streamlining operations,” Spring said in a memo to employees Thursday, which has since been made public. “These targeted changes allow us to focus where it will have the greatest impact – reimagining our best stores, enhancing customer service, expanding our luxury business, and advancing our supply chain capabilities,” he said.

But while corporations streamline operations to protect the bottom line, activists abroad are fighting a far higher-stakes battle — one rooted not in profit, but in freedom and political survival for women in Iran. ” Women have always been a leading part of the resistance,” Diana Nammi, a longtime campaigner against autocracy in Iran, says in in The Guardian. Female activists and youth campaigners are at the forefront of the fight to shape a new direction for Iran after decades of repressive rule in the Islamic Republic. In the U.K., exiled Iranian activists have also mobilized. Now, as mass protests engulf the region, hopes are high among British Iranians that the country’s theocracy will topple.

Closer to home, economic pressure is also mounting, as policy decisions ripple through industries and into consumers’ wallets, prompting companies to push back through the courts. E.l.f., Revlon, and Bath & Body Works join more than 1,000 companies that have filed lawsuits demanding compensation for the heightened costs of business. As Allure has previously reported, Americans have been expected to pay anywhere from 10 to over 60% more on imported skin care, makeup, and other personal-care items. And while it’s up to individual companies to decide whether or not they want to pass tariff-related costs on to the consumer, “Evidence suggests prices would likely go up by the amount of the tariff,” according to Philip Rothman, PhD, professor of economics at East Carolina University.

Whether it’s a store closing, a regime challenged, or a lawsuit filed, the message is the same: the status quo is under strain  —and change, in one form or another, is no longer optional.

To read more about these stores, click the links below:

Macy’s Targets Another 14 Stores For Closure

Iranians Fed Up With Dictatorship: Exiled Female Activists Daring To Dream Of New Era

E.L.F., Revlon, and Bath & Body Works Suing the Trump Administration Over Tariffs

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