Jenni Baden HowardIn breaking news, Saltair has announced the appointment of Rachel Shelowitz as its new CEO. In addition, the body care brand, cofounded by model and influencer Iskra Lawrence, has tapped Erin Sale as CMO. Shelowitz, who has held senior roles at Estée Lauder, Bobbi Brown, Lancôme, Yves Saint Laurent and Coty, most recently served as CEO of Lawless Beauty, overseeing its launch in Sephora.
Speaking of inspirational female leadership, Beautycounter’s Gregg Renfrew was a guest on Gwyneth Paltrow’s goop’s podcast, sharing the story behind selling the company she founded to the Carlyle Group for $1 billion in 2021, before buying it back last year. “Renfrew shared insights every entrepreneur can learn from—whether you’re scaling a startup or navigating your next big pivot,” writes CEW reporter Paige Herman-Axel, who highlights some of the key takeaways in their conversation.
Also at CEW, Britney Branch, founder, CEO and Mindset Coach at The Boss Up Agency, makes the case for measuring career success according to progress, rather than speed. “Sprints don’t build empires — stamina does,” Branch writes. “So what if we stopped asking, ‘How fast can I get there?’ And started asking, ‘How well can I sustain this journey?’” Meanwhile, CEW reporter Belisa Silva shares five key takeaways for building an enduring brand, as revealed in the new business book, G.O.A.T. Wisdom, coauthored by the founders of Beekman 1802.
In acquisitions news, Global Cosmetics News reports on LVMH’s “active discussions” to sell the Marc Jacobs fashion brand. Potential buyers are said to include Authentic Brands Group, Bluestar Alliance, and WHP Global. Meanwhile, Urban Decay, which is owned by L’Oréal, is reported to be ending a 15-year formulation partnership with Skindinavia, which makes its All Nighter Setting Spray.
The CEW July 2025 Product Watch has dropped, ushering in a mix of high-tech and sensorially indulgent newcomers. CEW reporter Polly Blitzer showcases the month’s new launches of note.
A sign of the times, Mary Kay has updated the branded pink Cadillac traditionally given to the cosmetics company’s top-performing salespeople. The new model, while still pale pink and adorned with the Mary Kay logo, is now electric.
Read more about these beauty news stories by clicking on the links below.
Saltair Taps Rachel Shelowitz As CEO And Erin Sale As CMO. “I’m thrilled to join Saltair at such an exciting time,” Shelowitz commented. “This brand has not only tapped into what modern consumers want — it’s created a movement rooted in inclusivity, sensoriality and results.” (WWD)
Gregg Renfrew Talks Business With Gwyneth Paltrow On Goop Podcast. “Renfrew shared insights every entrepreneur can learn from—whether you’re scaling a startup or navigating your next big pivot,” writes CEW reporter Paige Herman-Axel. (CEW)
The Sustainable Way To Build A Business. “The hustle will try to convince you that faster is better,” writes Britney Branch of The Boss Up Agency. “But your calling isn’t on a clock.” (CEW)
Five Tips From G.O.A.T. Wisdom. We reveal five takeaways from the new book, such as “Start with Soul, Not Just a Product … There are too many products in beauty, and so it’s less about the product and more about how it makes you feel.” (CEW)
LVMH In Discussions To Sell Marc Jacobs Fashion Brand. “The possible sale signals LVMH’s continued focus on streamlining its portfolio to prioritize core, high-growth luxury assets,” reports Global Cosmetics News, following a report in The Wall Street Journal. (GLOBAL COSMETICS NEWS)
CEW July 2025 Product Watch Drops. Among the newcomers of note is GHD’s Chronos Curve Grand Curling Iron, which adapts in real time to the thickness of hair, for maximum efficacy. (CEW)
L’Oréal Ends Formulation Partnership With Skindinavia. “The news was announced in an Instagram post on 28 July by Skindinavia, which described the move as the end of “the most successful collaboration in make-up”,” reports Cosmetics Business. (COSMETICS BUSINESS)
Mary Kay Unveils New Cadillac. The brand’s so-called new “Career Car” is an Optiq electric SUV. (MOTORTREND)
