Cori Reinartz

Senior Vice President, General Manager, North America M·A·C Cosmetics

Cori Reinartz is the Senior Vice President, General Manager, North America for M·A·C Cosmetics. In this role, Cori leads the development and execution of the brand’s strategic vision in the region, overseeing Marketing, Commercial, Education, Online, Retail, and Field Sales operations. She is responsible for driving local and cultural relevancy, identifying emerging consumer trends with agility, and delivering high-touch omnichannel experiences that captivate and convert consumers to deliver sustainable growth. She is a member of the Americas Core Executives (ACE) team and the M·A·C Global Leadership Team.

Cori has a distinguished 17-year tenure with The Estée Lauder Companies, during which she has led commercial strategies, developed high-performing teams, and driven profitable growth. Most recently, she served as Senior Vice President, Global Commercial / General Manager, North America for Dr.Jart+, where she drove initiatives to elevate brand equity, broaden reach, and expand omnichannel engagement globally. Her prior leadership roles within the Company include Global Commercial Vice President / GM at BECCA Cosmetics, and Vice President of Marketing for Estée Lauder and AERIN Beauty, North America, where she spearheaded hero franchise acceleration and achieved key market share gains. She has also held key North American roles across Clinique, Origins, and Key Account Management for Specialty-Multi retailers.

Before joining The Estée Lauder Companies, Cori built a successful career in consumer product goods with Nestlé. She holds a Bachelor’s degree in Business Management from Cornell University and resides in New Jersey with her husband and three children.