Nasrin Pak

AVP Digital, Content, & Communications Mizani & Pureology

With 15+ years experience in the beauty digital industry, Nasrin Pak leads Digital, Content, Brand Engagement, Influencer Marketing and E-commerce for the Pureology & Mizani brands at L’Oréal.

Her professional passions lie in full-funnel vertical brand building and marketing. Her approach to the holistic online and offline experience coupled with meeting the customer at every touchpoint with a platform-native message is what allows her to lead in all mediums she touches. Her focus in connected content through an agile, authentic and uniquely developed influencer and creator marketing program has successfully propelled her brands to double digit growth in sales and brand engagement.