Traackr: The Top Beauty Creators to Watch in 2025 - CEW

Traackr: The Top Beauty Creators to Watch in 2025

In the first half of 2024, all four categories of beauty (makeup, skincare, hair care and fragrance) saw higher engagement on creator content year-over-year, according to Traackr’s State of Influence Beauty Report. Traackr has compiled a list of the top 25 beauty creators who drove the highest Brand Vitality Score (VIT) for brands in 2024 across makeup/cosmetics, skincare, hair care and fragrance.

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