Odele

Odele is clean beauty for you + your people. Premium, gender-neutral, high-performance, award-winning, masstige products in quiet luxury packaging, accessible via price point (average SRP of $11.99) and distribution. Proudly female founded and operated, Odele is Target Clean, qualifies for all five pillars of Ulta Conscious Beauty, is dermatologist and pediatrician tested and Leaping Bunny certified. Our products are developed to deliver key benefits sought by hair type and texture, not age, gender, race or any other measure. Hair care is complicated to navigate, and our resulting line-up promises a simplified selection of meaningfully differentiated products with clearly communicated, research backed benefits for easy navigation.