Today at CEW, we turn the spotlight on Spate’s 2025 Top Predicted Beauty Trends. “As beauty routines become increasingly personalized, the trends driving the market are all about versatility, simplicity, and indulgence,” according to the report, citing some of the standout trends — from the rise of fragrance layering to the popularity of low-maintenance beauty routines.
Also at CEW, we report on Charm.io’s predictions for the Top 2024 Beauty Holiday Picks on TikTok Shop. “What makes TikTok Shop unique is its ability to integrate social interaction with commerce, making it the perfect spot for consumers to find new products and check off items on their holiday shopping lists,” according to the report, noting that 64% of digital buyers discover new products via social media and 91% of TikTok users continue their purchase journey after finding new products via the platform.
Tatcha is expanding its retail footprint into Ulta Beauty. “We have a very loyal fan base for Tatcha, and we want to get broader reach,” said Chief Executive Officer Mary Yee. The range will make its debut online on January 1, and will roll out to stores in February. In other retail news, Sephora has earned the top spot as the most influential U.S. beauty business of 2024, according to Traackr’s Top 2024 Beauty Brands report.
In breaking fragrance news, Interparfums has announced it is partnering with luxury youth streetwear brand Off-White, to create a scent which will launch after December 31. Meanwhile, in Florida today, Sol de Janeiro will unveil a multi-sensory, five-day installation entitled Sol de Janeiro: A Garden for the Senses, at the Miami Beach Botanical Garden.
Read more on these stories and more at the links below.
Spate’s 2025 Top Predicted Beauty Trends. Looking ahead to what’s going to be big in beauty next year, we reveal some of the standout trends covered in Spate’s new report. (CEW)
What’s Big In Holiday Beauty At TikTok Shop? Charm.io predicts the hottest holiday picks in a new report. (CEW)
Interparfums Partners With Off-White. The company will develop a new fragrance, launching after December 31, for the luxury youth streetwear brand. (BEAUTY PACKAGING)
Tatcha Enters Ulta Beauty. The move is the brand’s next step in its U.S. business strategy. (WWD)
Sephora Secures Traackr’s 2024 Top Spot. The retailer comes out at number one in Traackr’s Top 2024 Beauty Brands report. (COSMETICS BUSINESS)
Sol de Janeiro Opens “A Garden for the Senses”. The five day installation at Art Basel, Miami Beach, will be unveiled today. (PR NEWSWIRE)
Africa’s Beauty Market Set To Grow By $8.18 Billion Between 2024-2028. A recent report by Technavio estimates the market in beauty and personal care will grow at a CAGR of nearly 8.51% in the forecast period. (HAPPI)
Mao Geping Cosmetics Passes Initial Listing. The brand hopes to raise HK$2.3 billion in a planned initial public offering on the Hong Kong stock exchange. (GLOBAL COSMETICS NEWS)
