With more than $400 million in sales, the Coty-owned company has been valuated at $1 billion. Its secret to success? Virtual beauty parties that sell personalized products paired with a variety of customized boosters.
Proving that beauty supplements are finally have their moment, supplements leader Nature’s Bounty has launched seven premium beauty supplements to be sold exclusively at Ulta Beauty.
The debut of Story at Macy’s follows a color theme whereby products are merchandised by color, and new brand partners are in the mix.
In this special report, Yotpo, a provider of integrated commerce marketing solutions, showcases findings from a global survey that examines the values and marketing strategies that drive women in the U.S. and the U.K. to engage directly with beauty brands.
Bobbi Brown’s Evolution_18 will be the first line of supplements to be sold in Walmart’s beauty department.
Blushington President Natasha Cornstein helped create a national brand with a loyal following for the makeup and hair services retailer. Somehow, Natasha found time to talk with CEW Beauty News for our 5 Minutes with… feature.
Deborah Yeh has been promoted to Chief Marketing officer (CMO) and Karalyn Smith has been promoted to Chief People Officer (CPO), effective immediately.
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The new subscription rates will mean a price increase for many, but the company has detailed several changes aimed at elevating the customer experience, including personalization and loyalty points.
CEW Beauty Insider takes a tour of the mix of new beauty players at the newly opened Shops & Restaurants at Hudson Yards
Jeff Gennette, Chairman & CEO, Macy’s Inc., discusses how Bluemercury has performed within the Macy’s portfolio and key learnings that have been applied to the Macy’s customer experience.
Jeff Gennette, Chairman & CEO, Macy’s Inc., discusses why the loyalty program is an integral part of the retailer’s offerings for new and existing customers.
