Maesa Magic Incubator Graduates Three Emerging Beauty Brands
In its second incarnation, Maesa's mentorship initiative continues to support founders from underserved…
CEO Piyush Jain Pulls Back the Curtain on Maesa’s Magic
The brand incubator has achieved creating masstige products at accessible price points thanks…
Bubble Skincare Blows Onto Target Shelves
After years of anticipation from its 70,000-strong community of brand ambassadors and supporters,…
Why Are High-End Beauty Brands Joining Amazon Now?
The rise of high-end beauty brands on Amazon is not merely a trend…
Walmart Vies for Next Gen Shoppers with I-Commerce Site Walmart Realm
In a move to capture Gen Z and even Gen Alpha shoppers, Walmart…
Qurate Retail Group Appoints Mara Sirhal Chief Merchandising Officer of QVC U.S.
Sirhal comes to Qurate Retail Group from Saks Off 5th where she served…
How at 40 MAC Cosmetics Still Drives Prestige Makeup
As the original industry distruptor turns 40, André Branch, Senior Vice President and…
Kiehl’s Since 1851 Debuts Amazon Storefront
Those who subscribe to the philosophy “be where the customer is” would likely…
RéVive Models How to Succeed in the Asian Market
The luxury skin care brand's omni approach to distribution and growth has played…
Global Market Watch: Assessing China’s Beauty Landscape and How Brands Can Win There Now
Experts weigh in on how to handle the region’s…
E.l.f. Beauty Opens First European Office in London
E.l.f. Cosmetics currently ranks as the sixth best-selling makeup brand in…
Estée Lauder Announces Job Cuts, Profit Recovery Plan Amid Q2 Results
Within hours of announcing imminent job cuts taking effect June 30 as part…