Joyce Hildebrandt

Senior Vice President

Carrubba Inc.

Why is CEW Membership important to you?

CEW is an excellent organization that affords a member many opportunities.  CEW networking and informational events enrich our professional experiences in the beauty industry.  The webinars and mentor opportunities provide a way to connect with industry experts and learn from them.  Attending the wide breadth of events is both inspirational and an avenue to mingle with peers.

Do you have any tips for getting the most out of CEW membership?    

At any stage of a person’s career path, CEW offers numerous opportunities to be taken advantage of.  From CEW Mentor Match, discussion forums and networking events, to a Business Resource Guide.  The CEW Beauty Awards Product Demo Event is a great opportunity to see new products and weigh in on what warrants recognition.  CEW not only recognizes new standout products, but also recognizes individuals with awards such as Top Talent, Achiever and Female Founders.

What do you love most about working in the beauty industry?

First, I am a beauty product junkie.  It is a dream to work in an industry that makes products that I am in love with.  My pre-med college roommate and I made a deal that she would take care of the health of my family and I would keep her in supply of beauty products.   My beauty career experience has proven the old cliché true that if you love what you do; you never feel like you work a day in your life.

What advice would you give someone who is inspired by your career and one day wants to be in a similar position?

One key attitude: Respect. It starts with respect for your own efforts and the energy that you put into every challenge.  Respect of the things you don’t know and for the people who do.  It continues with respect for the products quality and the end consumer you are developing for.  All comes full circle with the respect for the people in your network at every level, as we all work together to make things happen.

What do you feel are the most important qualities for someone to possess in order to have a successful career?

A sense of curiosity and passion. Curiosity creates a desire to learn more and explore. Question things that may seem obvious; seek the elements unexplained.  This enables new inventions and forging unchartered paths.  Passion pushes your horizons to devote yourself to whatever you work on.  If you believe in what you create, others will be believers too.