María Llanos

VP, Marketing

Live Tinted

María Llanos recently joined Live Tinted as the Vice President of Marketing. In this role, she oversees the marketing, creative and digital teams to help boost brand storytelling, consumer experience, and retailer expansion. Her scope of work includes planning an innovation calendar for all categories, working with cross-functional teams to continue the brand’s growth trajectory, and help craft the brand’s retailer winning model. Previous to Live Tinted, Llanos spent eleven years at NARS Cosmetics. She held positions in Madrid, London and New York, gathering domestic, regional and global experiences. During her New York chapter, Llanos was in charge of the NARS color categories innovation calendar and global brand activations. Prior to that, Llanos was the senior marketing manager for the NARS UK and Spain markets. She began her career at L’Oréal Spain, where she worked on the Maybelline and Garnier brands. On the education front, Llanos earned a Bachelor of Business Administration degree from Universidad Pontificia Comillas in Madrid. She also earned an interdisciplinary Master of Design Studies at Central Saint Martins, London. Most recently, Llanos graduated from FIT Master of Professional Studies, Cosmetics and Fragrance Management and Marketing. Llanos is a native Spanish speaker, fluent in English and is currently learning Italian. She believes in movement as a form of mental health and is an avid yoga practitioner and tennis player. In 2019, she completed the Lavaman triathlon in Hawaii where she raised funds for the Leukemia and Lymphoma Society.