Mindy McKnight
CEO & Founder Hairitage by MindyMindy McKnight is an entrepreneur that built a lifestyle media empire from her Youtube Channel, Cute Girls Hairstyles. She is one of Youtube’s top moms and the #1 hair care destination, with over 5.6 million followers. What started off as an educational tool for other moms in 2008, Cute Girls Hairstyles quickly became a worldwide sensation with her family-forward and educational videos being more than 2 billion times, in nearly every country worldwide.
As a true CEO & Founder, Mindy knew her expertise and passion for hair care was meant for more than just promoting an existing CPG brand – it was for crafting and creating products that are good enough for her family and today’s diverse consumer.
Using her expertise in digital marketing and aligning with strategic partner, she created Hairitage by Mindy – which is currently a top-ranking brand at Walmart. It is one of the fastest growing brands in the hair care category, that the industry has seen in the last 15 years.
