Overview
Macy’s has entered a bold new chapter—and beauty is leading the transformation. With 125 stores being reimagined through a luxury lens, the retailer is redefining how customers discover, experience, and shop prestige beauty. Concepts include:
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- An expanded portfolio of elite brands
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- One of the largest fragrance assortments in the U.S.
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- Immersive in-store environments
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- Cutting-edge AR try-on technology
Anchored by service, education, and experiential design, and amplified by a rich digital journey, this evolution blends accessibility with aspiration — setting a new standard for modern beauty retail.
In an exclusive networking and programming event, CEW brings together the executives behind Macy’s strategy, and the industry members looking to learn from their peers.
Moderator
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Jill Scalamandre
Beekman 1802
Data Partner
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Larissa Jensen
Circana
Macy's Speakers
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Nata Dvir
Chief Merchandising Officer
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Julie Walsh
SVP, GMM – Center Core and Beauty
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Nicolette Bosco
Vice President, Cosmetics
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Amy Kocienda
VP, DMM – Fragrances
Directions
Beautiful location, close to Manhattan — because great events shouldn’t require a passport.
Taking an Uber?
You’re only about 14 minutes from Midtown Manhattan.
Taking the subway?
Take the E, F, R to Queens Plaza — you will be right outside the building.
The JACX is a short walk from the following subway stations: Queensboro Plaza (7, N, W) and Court Square-23rd St (7, E, G, M).
And the best part?
The venue is right outside the subway, so no confusing “walk three blocks and turn at the mysterious deli” directions required.
Need more options?
Head over to https://www.google.com/maps
Honestly, this may be the easiest commute you’ll have all year!
