CEW Exclusive: ESW Survey Shows Millennial and Gen Z “Power Shoppers” Love a Beauty Sale — but Exclusivity and Inclusivity Carry Weight - CEW

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CEW Exclusive: ESW Survey Shows Millennial and Gen Z “Power Shoppers” Love a Beauty Sale — but Exclusivity and Inclusivity Carry Weight

ESW’s Global Voices study, revealed exclusively to CEW, shows that beauty brands’ super fans are willing to pay full price for limited edition or exclusive products.

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