Meet the leave-in treatment that instantly repairs and forever protects*. Damage Reverse™ Serum marks the biotech brand’s biggest innovation since inception and offers the highest concentration of Alpha Keratin 60ku®, Virtue’s patented, 100% bioidentical, hair healing protein. Virtue Damage Reverse Serum, is the first and only 360° hair repair solution clinically proven to reverse past hair damage and fight future damage, all in one breakthrough formula. Clinical testing reveals that this wonder-working formula instantly repairs split ends by 98%† *With continued use, Damage Reverse™ Serum has shown consistent improvement in strand resilience.
†Source: Clinical Instrumentation Study by Princeton TRI Labs.