Beekman 1802 Micellar Milk Froth Cleansing Gel & Make Up Remover

Photo of Beekman 1802 Micellar Milk Froth Cleansing Gel & Make Up Remover

With a cheeky campaign slogan, “Go froth yourself,” Beekman 1802 introduces a gentle, one-step solution for removing makeup and washing away oil and impurities from skin. The lightweight gel is infused with saponins, mild foaming agents derived from Beekman’s signature goat milk that effectively cleanse without stripping the skin like harsher surfactants. The formula also features micelles to help trap and lift away makeup and impurities and golden sea moss to replenish 92 essential minerals, leaving the skin supple and revitalized. The product is non-drying, non-irritating, and certified microbiome friendly by MyMicrobiome.

Launched January 8, the cleanser sells for $29 and is available at beekman1802.com and ulta.com.

Chanel Rouge Allure Velvet Les Perles Luminous Matte Lip Colour

Photo of Chanel Rouge Allure Velvet Les Perles Luminous Matte Lip Color

Chanel is debuting a refined iteration of its iconic matte lipstick. The new version will be available in eight hues with sheer matte finishes, combining soft-focus microspheres and light-reflecting pigments to deliver a natural, buildable color with a hint of radiance. Inspired by Gabrielle “Coco” Chanel’s signature white pearls, the Les Perles collection evokes a sense of timeless elegance and refinement. The brand is also launching a limited-edition Rouge Allure Velvet Les Perles Luminous Matte Lip Colour Set, which includes two shades housed with a mirror in a collectible pouch stamped with the brand’s double C monogram.

Launched January 1, the lipstick sells for $52 and the limited-edition set sells for $120, both available at chanel.com and Chanel boutiques.

Dolce & Gabbana Beauty Everfull High-Definition Mascara

Photo of Dolce & Gabbana Beauty Everfull High-Definition Mascara

Dolce & Gabbana is introducing a waterproof mascara designer to define, lengthen and volumize lashes with a sweat-proof, water-resistant formula. The brand developed an arched wing brush applicator with short bristles to comb and separate lashes from root to tip without clumping. Available in one glossy black shade, the formula is enriched with sustainably sourced Calabrian Orange, known for its lash-protecting properties, and D-panthenol, which helps improve lash thickness and strength.

Launched January 1, the mascara sells for $37 and is available at dolcegabbana.com and department stores.

Dr.Jart+ Brightamin Brightening + Plumping Mask

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Dr. Jart+ is bringing a two-step sheet mask to market with a pouch that allows consumers to activate ingredients prior to use. The mask features a combination of antioxidant-rich vitamin C and brightening niacinamide, which are stored in separate chambers to preserve their potency until activation. Once mixed, the mask helps hydrate, plump, and reduce the appearance of fine lines, leaving the skin with a glowing, youthful complexion. The mask claims to boost hydration by 101% while fading the appearance of dark spots.

Launched January 1, the mask sells for $12 and is available at sephora.com and drjart.com.

Fine’ry Men’s Fragrances

Photo of Fine’ry Men’s Fragrances

Fine’ry is expanding its fragrance collection with the launch of nine men’s scents. These additions to their portfolio reflect a growing demand for fragrance among male Gen Z and Alpha consumers. The collection includes eau de toilette and mist options in scents like Aqua Venture — a cocktail of juniper, sea salt, and green moss –– and Smoke & Leather, a mix of smoky tobacco, guaiac wood, and black leather. The range is being offered at low price points to make fragrance accessible to younger generations.

Launched January 1, the eau de parfum sells for $29.99 exclusively at Target and target.com.

Gisou Honey Gloss Ceramide Therapy Hair Mask

Gisou Honey Gloss Ceramide Therapy Hair Mask

Gisou is launching a luxury hair treatment designed to deliver intense hydration without weighing hair down. The formula is designed to strengthen hair and add a glossy shine with a combination of ingredients, like Mirsalehi honey, biomimetic ceramides, and hyaluronic acid. The brand’s signature honey is sustainably sourced from Gisou’s bee garden in the Netherlands. The garden was first started by Negin Mirsalehi, Gisou’s founder and sixth-generation beekeeper. The mask is formulated with a cocktail of eight ultra-hydrating oils that are rich in omegas 3, 6, and 9, along with KeraGuard, a powerful antioxidant complex that shields hair from heat, UV, and pollution. The packaging, inspired by the honeycomb hive, reflects the brand’s focus on bees and their central role in the formula.

Launched January 20, the hair mask sells for $42 and is available exclusively on sephora.com and gisou.com.

Laura Mercier Tinted Moisturizer Natural Dewy SPF 30

Photo of Laura Mercier Tinted Moisturizer Natural Dewy SPF 30

Laura Mercier’s iconic Tinted Moisturizer has been reformulated with skincare-forward ingredients, while maintaining the cult-favorite texture and finish. Originally launched in the 1990s as one of the first foundation-moisturizer hybrids, the new Tinted Moisturizer Natural Dewy SPF 30 continues the product’s legacy as a lightweight foundation that leaves skin brighter, smoother, and more radiant. After four years of tweaking, the formula now includes over 88% skincare-based ingredients meant to improve skin texture and boost hydration without fading. “When I was at the peak of my career working with big stars, I was obsessed with having my own line. I wanted to be able to express myself with a product that I wanted to craft exactly the way that I wanted it,” Mercier said. The new Tinted Moisturizer Natural Dewy SPF 30 is available in 20 shades with sheer coverage that promises to last 16 hours. Key ingredients like raspberry leaf extract and upcycled black grape pomace help boost moisture retention and restore the skin barrier, while a prebiotic complex promotes long-term skin health. As part of its marketing strategy, the brand advertised an open casting call to recruit real women to star in the campaign. “Our original formula finally returns, but even better. Laura’s vision is more alive than ever before,” the brand said.

Launched January 1, the tinted moisturizer sells for $50 and is available at lauramercier.com and sephora.com.

Maison Francis Kurkdjian Aqua Universalis Fragrance Diffuser

Photo of Maison Francis Kurkdjian Aqua Universalis Fragrance Diffuser

Maison Francis Kurkdjian best-selling Aqua Universalis fragrance is now available in a diffuser for the home. The luxury product’s artisanal white porcelain vessel is adorned with hand-applied gold detailing. “I love Paris, its magic, its vibration. Au 17 is my nest in the City of Light. Its cozy, eclectic atmosphere witnesses intimate dinners and lively soirées, which unfold in this fragrance that evokes the mingled aromas of an open fire and Japanese incense.” The fragrance features notes of lily of the valley, syringa, and a soft blend of musky woods, and the diffuser is designed to release scent for up to four months.

Launched January 1, the diffuser sells for $205 and is available at franciskurkdjian.com.

Morphe Brushes Reimagined

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Morphe is relaunching its top-selling makeup tools with an updated lineup of 34 vegan brushes for both complexion and eyes. The range is manufactured with new silver ion-infused bristles that are proven to reduce bacteria by 99.9%, ensuring a more sanitary application for consumers. The brushes also feature durable heads designed to resist common issues with makeup brushes, like fraying, shedding, and makeup streaking. The collection includes makeup sponges, puffs, and curated sets, all priced competitively.

Launched January 9, the brushes sell for $8 to $18 and are available at morphe.com and ulta.com

Mother Science Molecular Genesis Barrier Repair Moisturizer

Photo of Mother Science Molecular Genesis Barrier Repair Moisturizer

The biotech skincare brand is introducing a moisturizer designed to repair and protect the skin barrier, offering long-term hydration, smoothness, and radiance. The hero ingredient, Malassezin, is a naturally occurring molecule that helps strengthen and repair the skin barrier. The formula also includes a combination of synthetic growth factors, copper peptides, hyaluronic acid, squalane, and concentrated lipids, which collectively drench skin with hydration and help boost collagen, fortify skin’s defense system and protect against free radical damage. Mother Science is the first brand to patent Malassezin for use in skincare to address the skin barrier. “Research into Malassezin demonstrated its unparalleled power in skin barrier repair when paired with supporting ingredients including growth factors, peptides, squalane and hyaluronic acid. The result was an innovative moisturizer that delivers immediate and long-term improvements to skin’s overall health, appearance and protective capabilities,” said Edna Coryell, co-founder and CEO at Mother Science.

Launched January 7, the moisturizer sells for $68 and is available at motherscience.com.

Shani Darden Rescue Serum

Photo of Shani Darden Rescue Serum

Celebrity facialist Shani Darden is debuting a calming and renewing treatment made with 10% azelaic complex to target blemishes and uneven tone or marks left from blemishes. The serum also contains oat kernel, aloe, licorice, hyaluronic acid, and an amino acid blend that reduce redness, soothe skin and brighten the complexion. “When clients first come to see me in my Studio, they often arrive with problem skin. I developed my Rescue Serum with a proprietary azelaic complex to target the many skin imperfections I can see, blemishes, post-acne marks, uneven tone, hyperpigmentation and redness,” Darden said.

Launched January 2, the serum sells for $68 and is available at sephora.com.

Versed Weekend Glow Brightening Eye Gel

Photo of Versed Weekend Glow Brightening Eye Gel

Versed is introducing a clean eye gel to its lineup with Weekend Glow Brightening Eye Gel, touted as “the wake-up call your eyes have been waiting for.” The lightweight formula reduces the appearance of dark circles while brightening and smoothing the delicate skin in the undereye area using a combination of caffeine to depuff, antioxidant-packed vitamin C, and niacinamide. The user-friendly delivery system includes a cooling metal rollerball to refresh skin while swiping. “A shot of espresso for your eyes, this lightweight, caffeine-infused gel cools on contact to ease puffiness while targeting dark circles and delivering an instantly refreshed look to the eye area,” the brand said. This launch is timed to Versed’s branding refresh, highlighting an updated color palette and design elements to help consumers differentiate products according to skincare solutions.

Launched January 9, the eye gel sells for $14.99 and versedskin.com, rolling out to Target on February 2. 

YSL Make Me Blush Bold Blurring Blush

Photo of YSL Make Me Blush Blurring Liquid Blush

YSL Beauty is launching a sheer, buildable, velvet-texture blush that comes in two finishes: silky satin and soft matte. The powder formula promises to offer 24-hour wear without drying out the skin. It’s infused with squalane to help reduce the appearance of pores, along with skin-nourishing rosehip from the YSL Beauty Ourika Community Gardens, the company’s community-led biodiversity farm located in the foothills of the Moroccan Altas Mountains. Each monogrammed compact has a leather-like quilted case to match the product shade. The campaign features brand ambassador Dua Lipa with the tagline, “A little blush in a clutch. With 12 shades, why play favorites?,” positioning the product as a collectible fashion-driven accessory. To promote the launch, French photographer Damien Krisl directed a series of video shorts featuring the singer.

Launched January 15, the blush sells for $45 and is available at yslbeauty.com.