Beauty Readies for the Industry’s Biggest Formula & Ingredient Event of 2023
As North America’s most important annual ingredients and formulation event, New York Society…
Can Scent Boost Your Well-Being?
Givaudan reveals scientific proof that fragrance can elevate your…
Why PIMS is a Beauty Brand’s Secret Weapon
One of the OG custom fulfillment partners, PIMS has stayed modern and nimble…
Match My Makeup: Makeup Customization Via Breakthrough Technology
Utilizing a mix of art (via makeup artists) and science (exacting algorithmic tech),…
Ali Kole Pulls Back the Curtain on Amazon Beauty
Amazon aims to be the most trusted beauty destination by curating a blend…
TULA Promotes Skin Positivity in Ulta Stores with #EmbraceYourSkin Day
TULA Skincare is launching second annual #EmbraceYourSkin Day at Ulta Beauty, a part…
A Need for Speed Fuels the Beauty Industry
The beauty industry is all about speed to market. That’s been a tricky…
OUAI Takes on Flakes with New Anti-Dandruff Shampoo
Informed by DMs from its online community, OUAI saw an immediate opportunity to…
How Brands Can Use Snapchat to Break Through the Clutter – and Promote Happiness
New Year, new audience? Snapchat allows brands to reach a unique consumer where…
QVC Goes Deep for Annual Livestreaming Beauty Show with Amped Up Offerings to Entice Viewers
A world leader in video commerce, QVC is pulling out all stops for…
How Beauty Editors are Adapting to the TikTok Era
The role of beauty editors has shifted as influencers have become a go-to…
