As a new year is before us, and with unpredictability abound, CEW Beauty News asked leading industry executives to share their 2022 predictions on what is to be expected on several beauty industry topics.
Who led earned media internationally in the U.S., Canada, U.K, France, Germany, Spain, Italy, Japan, Korea and Australia? In this exclusive new report for CEW, Tribe Dynamics shares these results, as well as trending content, products and brands for each region during Q1.
In this special report, Tribe Dynamics shares the results of its first annual Influencer Marketing Survey, highlighting influencer perspectives on their experiences as content creators, brand partners, and consumers. In addition to presenting exclusive insights from the survey, the report also highlights the top-performing beauty and fashion brands of Q3 2017.
From sun-soaked beaches to ancient caves, beauty and fashion influencers are jet-setting across the globe on brand-sponsored trips, which facilitate impactful content creation and ultimately engender brand loyalty. In this special report, Tribe Dynamics looked at a selection of influencer getaways that inspired compelling content creation in Q2.
Tribe Dynamics investigated how influencer conversations about clinical skin care differs from those about natural or mainstream skincare brands. They also share insights into how these specialized brands are working to cultivate active influencer communities, a common pain point for skin care brands in general.
Tribe Dynamics analyzed the 10 highest EMV-earning K-beauty brands to understand the role influencers have played in K-beauty’s emergence onto the American stage.
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