Harris Williams' 2024 Annual Health & Beauty Survey

Top Consumer Concerns Revealed in Harris Williams’ 2024 Annual Health & Beauty Survey

Harris Williams, a global investment bank specializing in M&A and private capital advisory, recently polled 1,250 beauty enthusiasts on their spending behaviors, priorities, and how they discover and buy products. The firm's recent report summarizes survey results and what M&A investors should consider when buying brands, which products remain a high priority, how social media and Amazon are gaining influence, and the implications of affordability in product selection.

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