In breaking news, global music icon Beyoncé has just announced the name of her upcoming hair care line, Cécred. The news was teased out on Instagram via @beyonce and @cecred. The line is expected to launch February 20, 2024. “Hair is sacred. The journey begins Feb 20. Visit Cé,” the multi-Grammy winning artist and actress wrote in a post caption featuring images of her hair getting washed.

In executive news, following the announcement that clean makeup brand Merit has snapped up beauty retail veteran Philippe Pinatel as CEO, Sakara Life is appointing former Glossier executive Henry Davis as its new CEO. “It is a nine-figure business with an incredibly loyal base,” Davis tells Faye Brookman at CEW, noting that 85% of sales of the science-backed, plant-based supplements and meals are repeat purchases. “I want to bring Sakara to more people. We have some interesting opportunities ahead of us that will be quite exciting.” 

Speaking of health and wellbeing, at CEW today, mental health professionals share eight strategies for being productive at work without risking burnout. “According to a just-released report conducted by Kantar, 57% of all American workers—and 75% of women workers—feel burnout,” reports Amy Keller Laird. “The burnout we’re collectively feeling has, in fact, significantly increased from where it was at COVID’s peak.”

In advance of its second Super Bowl Sunday commercial, scheduled to air this weekend, E.l.f. Cosmetics has exceeded Wall Street’s forecasts for its top and bottom lines. Sales of products such as the Glow Reviver Lip Oil soared by 85% during the holidays. “We can continue this momentum,” Tarang Amin, CEO of E.l.f. Cosmetics, told CNBC.

In brick-and-mortar news, tomorrow sees the grand opening of the new Saks Fifth Avenue store in Beverly Hills, in the old Barneys location on Wilshire Boulevard. “This is a modern view of what a luxury multibrand experience should be,” said Saks CEO Marc Metrick of the new store, which will stock beauty brands including 111Skin, Charlotte Tilbury, Santa Maria Novella, Dr. Barbara Sturm, La Mer, and Maison Francis Kurkdijian on the lower floor. Three spa rooms will be available, with complimentary makeup lessons, makeovers and facials bookable by customers. 

Meanwhile, in New York, 154-year-old Brazilian luxury beauty brand Granado has opened its first apothecary-style store in the U.S. on Madison Avenue.

Read more on these and other stories at the links below.

Former Glossier Exec Goes To Sakara Life. The plant-based nutrition brand has tapped Henry Davis as its new CEO. Founders Danielle Duboise and Whitney Tingle remain founders and executive chairs. (CEW)

Philippe Pinatel Moves To Merit. The former MAC executive has been appointed CEO by the clean makeup brand, which generated sales of $100 million in 2023. (CEW)

How To Avoid Burnout At Work. Mental health professionals share eight practical strategies for protecting your health and wellbeing. (CEW)

E.l.f. Exceeds Wall Street Expectations Ahead of Superbowl. The makeup success story has exceeded top and bottom line expectations for Q3, ahead of its second TV commercial airing this weekend. (CNBC)

New Saks Fifth Avenue Beverly Hills Opens At Old Barneys Spot. Beauty and fragrance will be located on the lower floor, along with three spa rooms. (WWD)

Granado Opens First U.S. Store In New York. The 154-year-old Brazilian luxury beauty brand opened its first apothecary-style location on Madison Avenue. (TOWN & COUNTRY)

Dermalogica’s Prison Rehabilitation Program Gives Back. The skin care company is giving incarcerated women at the The Coffee Creek Correctional Facility in Oregon the opportunity to receive advanced skincare training and learn the skills to become skin therapists or small business owners. (BEAUTY MATTER)

Barberino’s Opens In NYC. The traditional Italian barbershop chain is making its U.S. debut in New York. (BNN)

Chémin Creates Affordable Fragrance For First Retail Partnership. The luxe perfume company is entering J.C. Penney with a scent collection at a lower price point. (BEAUTY INDEPENDENT)