Circana Reveals Q1 Mass & Prestige $13.6B Beauty Sales Trends - CEW
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Circana Reveals Q1 Mass & Prestige $13.6B Beauty Sales Trends

Beauty sales are off to a strong start for 2023. Some notable trends in the quarter included makeup as the fastest growing category, hair products priced $30+ flew off shelves, and sales of “totable” prestige fragrances became a thing as consumers looked to control their mood via scent.

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