
Cosmoprof North America Returns to Las Vegas as the Beauty Industry’s Innovation Beacon
From an expanded K-Beauty section to a new hall dedicated to packaging, ingredients, and tech solutions, Cosmoprof Las Vegas 2025 has it all.

From an expanded K-Beauty section to a new hall dedicated to packaging, ingredients, and tech solutions, Cosmoprof Las Vegas 2025 has it all.

From an expanded K-Beauty section to a new hall dedicated to packaging, ingredients, and tech solutions, Cosmoprof Las Vegas 2025 has it all.

Following a trend for routine simplification and desire for visible skin transformation, Olay has introduced its Super Franchise, a streamlined lineup of multi-functional offerings that has quickly become a favorite on social channels such as TikTok. “With the beautiful packaging and transformational results, we went to TikTok because we thought it was TikTok-worthy,” said Stephanie Headley, Senior Vice President of North America Skincare at Procter & Gamble. “We are using our heritage plus our craftsmanship to deliver a simple skincare solution with real results you can see.”

Employees who feel undervalued by their companies, are grateful for DEI initiatives, and aren’t as afraid of AI as you might think. All this news comes from the latest Salary Guide survey by 24 Seven.

Sonia Sommers has reimagined how brands can connect with consumers on crowded retail shelves with her innovative agency, Beauty Barrage.

Andrew Stanleick discusses how he was first introduced to beauty, Kenvue’s strategy on reaching Gen Z, why influencer marketing is table stakes, and the future of beauty.

Celessa Baker, VP of Marketing Partnerships, Sephora U.S., has been tasked with transforming the way Sephora relates to consumers, focusing on unconventional partnerships across sports, music, and celebrity. Starting invariably with LinkedIn DM, Baker’s approach fuses her love for beauty and marketing with her diverse background to create noteworthy alliances that go beyond the typical.

In its second incarnation, Maesa’s mentorship initiative continues to support founders from underserved communities, championing innovation in beauty and wellness.

With unmatched networking, AI-powered matchmaking, exclusive access to retailers and influencers, and insightful seminars, Cosmoprof North America Miami is set to be bigger and better than ever before.

Founded by seasoned industry veteran Suhair Nimri, SNS Partnerships helps brands establish and strengthen relationships with Ulta Beauty, Sephora, Nordstrom, and other top retailers.

Christina Oster Daum, co-owner of the German beauty company Cosnova, has turned it into a billion-dollar business over two decades, with popular brands Catrice and Essence. With a passion for making beauty accessible to all, she talks to CEW about self-funding, shunning advertising, and how to succeed in the U.S. mass market.

The founder of Anisa International has been in the brush biz for more than 30 years. Here’s how Anisa created a kinder, cleaner, more sustainable beauty brush firm.

With a focus on empowering entrepreneurs from underserved communities, the Maesa Magic Incubator program provides this year’s winning class of 2024 with interactive lectures, tailored support, mentorship, and over $100,000 in no-strings attached funding to scale their businesses.