Long before beauty had influencers and handles, Felicia was building digital classrooms, centering Black women, and laying the foundation for skin literacy online.
Felicia Walker is a Beauty Journalist, Digital Pioneer, Skincare Educator & Author — she has redefined what it means to be a skincare and beauty expert in the digital age. She is a celebrated skincare educator, beauty journalist, content creator and author who has spent her career elevating the beauty industry with her innovative approaches to skincare. She has reshaped how consumers approach their skincare routines and is a pioneer in merging science with skincare. Felicia’s contributions have revolutionized how people achieve radiant, glowing skin through simple, effective solutions.
Felicia is the author of YOUR GLOW GUIDE: the first-of-its-kind interactive skincare workbook that is shifting the beauty conversation away from “What should I buy next?” to “What does my skin actually need?”. YOUR GLOW GUIDE is transforming beauty lovers into experts of their skin—not just experts in buying more products.
Uniquely gifted at conceptualizing and executing compelling campaigns and providing creative direction, Felicia possess a proven track record of entrepreneurial success in building and managing beauty brands and content platforms. Her expertise and contributions as a Visionary and Beauty-space Architect have been featured in Beauty-centric docu-series on BET, VH1, and Youtube. Most recently, in the NETFLIX docu-series “The Black Beauty Effect” where she is highlighted as a ceiling shatterer in the Black Beauty Space.