Alpyn Beauty Doubles Space in Sephora, Debuts Exclusive Hero Item
Kendra Kolb Butler created Alpyn Beauty to solve her dry and aging skin problems after moving to Jackson Hole, WY. Now she’s ringing up triple-digit sales gains at Sephora.
TULA Promotes Skin Positivity in Ulta Stores with #EmbraceYourSkin Day
TULA Skincare is launching second annual #EmbraceYourSkin Day at Ulta Beauty, a part of the brand’s ongoing initiative to inspire confidence and tout skin flawlessness as unrealistic.
Painting Beauty’s Next Opportunity: Body Art (AKA Skin Creativity)
Beautycounter’s Conscious Decision to Expand Its Retail Footprint
Proving that a true omnichannel approach is key to meeting the consumer wherever she is, Beautycounter has signed a deal to enter Ulta Beauty stores.
Quick-Service Beauty Bars Supplement Derm Offices as Demand Outpaces Supply — and Caters to a New Consumer
Glowbar is the latest quick-service skin care studio primed for expansion, having recently closed a $10 million investment round. The company joins a number of fast beauty bars and self-care studios poised to scale in the coming years. In the process, they’re taking a range of services out of the dermatologist’s office and into the retail arena, ultimately appealing to a greater number of consumers via quick and affordable “tune-ups.” Think of it as the omnichannel-ization of face services. But thanks to an insatiable, robust demographic vying for these services — comprised of Gen Z, Millennials, Gen X, Boomers, and beyond — supply hasn’t outpaced demand, yet.
Beauty Bites: Iris&Romeo Expands to Credo Beauty; Two Moms and Their Teen Sons Create Personal Care Line; 4.5.6 Skin Has Melanin-Rich Skin in Mind
The news that’s happening with brands Iris&Romeo, 4.5.6. Skin, and JB Skrub, all in one bite-sized packaged.
CEW Predicts 2023’s High Potential Indie Beauty Brands (Part 2)
It’s only several weeks into 2023 and already the industry is buzzing about which indies are primed for success, and for takeover. Given the very crowded landscape, it takes a lot for an indie beauty brand to survive, let alone thrive. But there are a few factors that can set some brands apart from the pack (aside from the things we all know, like innovation, a compelling founder story, a unique selling proposition, and a robust social media presence). CEW Beauty News turned to industry leaders to look inside their portfolios and stores and highlight the indie brands they believe will survive the big indie shakeup of 2023, and why they think these brands are in it to win.